Sosialisasi Penguatan Ekonomi Lokal Melalui Sektor Unggulan Berbasis Kemitraan Dan Destination Marketing Di Desa Bumiaj

Abstract

Bumiaji Village is one of the villages that has extraordinary potential regarding the MSME sector and village tourism development. At this time the problem that arises is the lack of integration between actors in implementing partnership patterns and marketing MSME and tourism products in Bumiaji Village. Therefore, socialization regarding new concepts in partnerships is a method that we can provide in the context of knowledge, understanding and ways to overcome these problems. The community service activities carried out aim to provide an understanding of marketing innovations for MSME products. Community service is carried out in Bumiaji village.